About

Jim O’Neill is a self-proclaimed car guy and longtime marketer. He spent five years working on the Volkswagen “Drivers Wanted” campaign and five more at energy startup, Sense Labs, where he helped people understand how they could use energy in their homes more efficiently. He currently owns four Volkswagens, including a 1984 Rabbit GTI. Once anguished by the impending death of the manual transmission, Jim has come to embrace a fully electric automotive future. (Except the Rabbit. That stays.)